This time we attended as visitors rather than exhibitors. However, we did not participate as mere observers, but rather as strategic scouts.

Three Missions 1. Market exploration: Identify business opportunities across the Americas and establish initial connections with potential customers. 2. Competitive observation: Directly observe how other companies present their solutions and conduct their demonstrations, in order to learn the North American style of approach. 3. Market sensing: Gain a firsthand understanding of the atmosphere, needs, and trends shaping the North American aviation IT market.

・Dialogue with Airlines — Building Initial Connections During the conference, we participated in several case study sessions. Through direct conversations with airline representatives, we were able to hear in real time about the operational challenges and needs faced by North American airlines.

“How do you assess the reliability of forecasts?”“How do you decide which model to rely on when multiple models are available?”These discussions revealed that many of the operational challenges faced in North America are, in fact, common across the global aviation industry.

・Technical Discussions with Aviation Software Companies — A Future Connected by APIs We also exchanged ideas with several aviation software companies regarding proposals for API-based data integration. The discussions explored the possibility of seamlessly integrating Weathernews’ high-resolution, high-accuracy proprietary forecast data into partner platforms.

Data alone does not create value. Delivering it to the right system, at the right time—that is the next step.

Our participation in Miami was not the finish line, but the starting point.

・We will develop the initial connections established at the conference into concrete business opportunities. ・We aim to secure customers in the Americas in the near future. ・Looking ahead to next year, we are also considering exhibiting with a booth in North America to further expand our presence.

Seeds were planted in Bangkok and began to sprout in Miami. The next step is to deliver Weathernews forecasts to the skies over North America.